Monthly Archive for October, 2008

The Mp3 Experiment Tour


edited by Matt Adams / music by Tyler Walker

Over 2,000 people in four cities participated in this year’s Mp3 Experiment. We partnered with Yahoo! to transform The Mp3 Experiment into a full-on North American tour. The trailer video above shows footage from all four cities. Check out the reports for each city for more videos and photos.

The Mp3 Experiment 5 (New York)
The Mp3 Experiment Toronto
The Mp3 Experiment San Francisco
The Mp3 Experiment Chicago

Praise Steve!

The Mp3 Experiment 5

For our fifth annual Mp3 Experiment, over 1,000 people downloaded the same mp3, pressed play at the same time, and had a blast together on a misty, gray day on Governor’s Island in New York Harbor. This year we partnered with Yahoo! to transform The Mp3 Experiment into a full-on North American tour; after the New York mission, we made stops in Toronto, San Francisco, and Chicago. You can see a highlight video of the entire tour here.

Below is the mission report for the New York event. Enjoy!


edited by Matt Adams

Continue reading ‘The Mp3 Experiment 5′

The Mp3 Experiment Toronto

For The Mp3 Experiment Toronto, around 400 people downloaded the same mp3, pressed play at the same time, and had a blast together on a beautiful Sunday afternoon in Riverdale Park East. We partnered with Yahoo! to transform The Mp3 Experiment into a full-on North American tour; we started with the New York event, and then made stops in Toronto, San Francisco, and Chicago. You can see a highlight video of the entire tour here.

Below is the mission report for the Toronto event. Enjoy!


edited by Matt Adams

Continue reading ‘The Mp3 Experiment Toronto’

The Mp3 Experiment San Francisco

For The Mp3 Experiment San Francisco, around 400 people downloaded the same mp3, pressed play at the same time, and had a blast together on a beautiful Saturday afternoon in Mission Dolores Park. We partnered with Yahoo! to transform The Mp3 Experiment into a full-on North American tour; we started with the New York event, and then made stops in Toronto, San Francisco, and Chicago. You can see a highlight video of the entire tour here.

Below is the mission report for the San Francisco event. Enjoy!


edited by Matt Adams

Continue reading ‘The Mp3 Experiment San Francisco’

The Mp3 Experiment Chicago

For The Mp3 Experiment Chicago, around 300 people downloaded the same mp3, pressed play at the same time, and had a blast together on a rainy Sunday afternoon in Lincoln Park. We partnered with Yahoo! to transform The Mp3 Experiment into a full-on North American tour; we started with the New York event, and then made stops in Toronto, San Francisco, and Chicago. You can see a highlight video of the entire tour here.

Below is the mission report for the Chicago event. Enjoy!


edited by Matt Adams

Continue reading ‘The Mp3 Experiment Chicago’