Still Photos: Katie Sokoler and Chad Nicholson.
Additional video work by: Matt Adams
For our latest mission, seven undercover agents staged a spontaneous musical during lunch at the Trump Tower atrium. The mission was filmed for a segment on The Today Show and includes a cameo from Ann Curry. Enjoy the video first and then go behind the scenes with our report below.
The Today Show has featured Improv Everywhere a few times in the past, and this fall they asked if we could create a mission for them that Ann Curry could have a part in. Specifically, they were big fans of Food Court Musical and wanted to work with us to stage something similar. (In the time between the show approaching us and the segment airing, we had the opportunity to produce Grocery Store Musical as well.) The Today Show crew would produce the mission (providing hidden cameras, microphones, and a PA system), and we would be in charge of the creative side.
Agent Brown rehearses with the cast
Rehearsing in the space
The incredible tech set up
Our camera angles
Zooming in on Agent King
Agents in place at the start of the mission
Agent Hiller starts the song, “I love lunch / It’s half the way to dinner”
Heads started to turn
Agent Lindquist stands up and declares, “I love lunch!”
A man laughs at Agent Lindquist joining in
Agents Brown and Thomas stand up and join the song
“I like my chili with corn / I like my sandwich served warm”
Agent Hiller runs downstairs in time for his next line
Large crowds of tourists started watching from the balcony
“We’re gonna use our sporks now!”
Sporks (that I “borrowed” from a Taco Bell) held high in the air
“We’re major lunch dorks now!”
Laughing at our choreography
“There ain’t no shame in loving lunch!”
A member of the NYPD interrupts the singers
“You’re singing a song about lunch?”
“I love lunch toooooo!”
“We all love lunch / We’re gonna sing it louder!”
“I’m eating clam chowder!”
With so many tourists there, it seemed like everyone had a camera
Applauding the finale
Telling stories afterwards in the back
Mission Accomplished.
OTHER RESOURCES:
– The Today Show’s segment on this mission:
– Many more photos in higher resolution:
– Agent Sokoler’s Flickr Set
– Agent Nicholson’s Flickr Set
– Our other musicals: Food Court Musical & Grocery Store Musical
– Buy the cast recording of Gutenberg! The Musical, also by Brown & King.